What Is Greenwashing, And Why Should It Really Annoy You?
Whenever there ’s a mood change conference around , there ’s one term you canneverget away from : “ greenwashing . ” What Is Greenwashing? Greenwashing is the practice of using mass medium campaigns , PR twist , and distraction to deceive the world into believing an organization ’s products , intent , and policy are more environmentally well-disposed than they actually are . It ’s an accusation that can be confound at anyone and anything pushing any eco - friendly substance , but it ’s most used to describe the action of large corporations and political science ....