Apple News is thelong - awaited replacementfor Newsstand that landed with iOS 9 last year . It ’s a unsubdivided newsworthiness app that displays content from a clump of bragging - name publications , allowing user to say stories from right inside the app . unluckily , it seems that Apple has been run out to keep track of whether anyone ’s really using it .
eff how many people read a fussy news report is a vital function for publishers , particularly when evaluating a firebrand - novel platform for force worthful content . So it ’s worrying that Apple ’s Eddy Cue has told the WSJ that powerful now , neither Apple nor publishing house know how many reader they have .
The fault has patently been ‘ omit ’ during the construction of Apple News , an unfortunate mistake that Apple is working to rectify . In the meanwhile , Cue has revealed that 40 million people have used the app since its origination in September . That ’s a big identification number , but without be intimate how many of those users are regularly reading story , it ’s insufferable to say whether Apple News is the future tense of content , or just Apple ’s latest one - year fling with an idea .
[ Wall Street Journal ]
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